File Under Pop
File Under Pop is driven by passion for creative surface design. The company specializes in floors, walls and ceilings in a curated universe of colors and tactile textures using clay and lava stone tiles, paint and wallpaper. The Copenhagen company, started by Josephine Akvama Hoffmeyer, transforms rooms by equipping surfaces with tiles made from Spanish clay and Italian lava stone, hand-painted wallpaper and durable, super-matt paint. All products are processed exclusively by hand, combining traditional craftsmanship with modern technology, resulting in distinctive and high-quality surfaces.
File Under Pop paint is produced in collaboration with Jotun Denmark. Each of the 96 shades has been carefully developed by Creative Director, Josephine Akvama Hoffmeyer, who has 20 years of professional experience working with creative surface design. The paint is designed to lift the room and create the desired atmosphere through the use of color in relation to the room. It is distinguished by a supermatte finish that contains 1% gloss, while being washable and long-lasting – maintaining a beautiful appearance over time and being easy to maintain. File Under Pop paint is a water-borne acrylic paint marked with the 'EU Environmental Label' and 'The Nordic Eco-label', which makes it environmentally friendly.